Blog
Insights from auditing
147+ Cleaning websites
Only 1.3% of Cleaning Websites Score Above 80 — What the Top 11 Do Differently
Out of 837 audited cleaning websites, only 11 scored above 80. Here's what the top 1.3% have that the other 98.7% are missing.
Airbnb Cleaning: The Service Page That Prints Money
Most cleaning companies do Airbnb turnovers but have no page for it. With 1.5M active US listings, the revenue gap is massive.
Thumbtack vs Your Own Website: Where Should Cleaning Companies Invest
Our 837-site audit shows the avg cleaning website scores 38/100 — pushing owners to Thumbtack. But platform dependency has a cost most don't calculate.
The State of Cleaning Company Websites in 2026
Our 2026 report audited 837 cleaning websites across 43 cities. The average score is 38/100, and 69% still don't use HTTPS. Here's the full industry snapshot.
Spring Cleaning Marketing: How to Capture the Seasonal Spike
Search volume for cleaning services spikes 40-60% in March-April. Our 837-site audit shows most cleaning websites aren't ready to capture it.
How a Slow Website Costs Your Cleaning Business New Clients
We measured load times across 837 cleaning websites. Most take too long, and visitors leave before seeing a single service. Here's the real cost.
Service Area Pages: How to Rank in Every City You Clean
49% of cleaning websites have zero service area pages. Our 837-site audit shows how city-specific pages drive local rankings and where most companies fail.
How to Start a Referral Program for Your Cleaning Business
Our 837-site audit found 46% of cleaning websites have no first-time offer. Referral programs turn satisfied clients into your best lead source at near-zero cost.
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