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Insights from auditing
147+ Cleaning websites

Contact Forms vs Online Booking: Which Gets More Cleaning Leads

Contact Forms vs Online Booking: Which Gets More Cleaning Leads

73% of cleaning sites lack a contact form and 74% have no booking. We audited 837 websites to find which method actually converts more leads.

· 11 min read
Commercial Cleaning Websites: What Business Clients Expect vs Residential

Commercial Cleaning Websites: What Business Clients Expect vs Residential

Commercial cleaning clients evaluate websites differently than homeowners. Our 837-site audit shows most cleaning companies treat both audiences the same — a costly mistake.

· 12 min read
51% of Cleaning Websites Have No Blog — Does Yours Need One

51% of Cleaning Websites Have No Blog — Does Yours Need One

427 of 837 audited cleaning websites have no blog at all. Here's when a blog actually helps a cleaning business grow — and when it doesn't.

· 12 min read
Why 36% of Cleaning Websites Have No Analytics Installed

Why 36% of Cleaning Websites Have No Analytics Installed

301 of 837 audited cleaning websites have zero analytics. They can't measure traffic, track conversions, or identify what's losing them clients.

· 11 min read
Why Most Cleaning Websites Are Brochures Instead of Booking Machines

Why Most Cleaning Websites Are Brochures Instead of Booking Machines

We audited 837 cleaning websites and found the avg score is 38/100. Most sites inform but don't convert — here's what's actually broken.

· 12 min read
How Your Cleaning Website Stacks Up Against Competitors

How Your Cleaning Website Stacks Up Against Competitors

We scored 837 cleaning websites across 43 cities. The average was 38/100. Use our self-audit framework to see where you stand against real benchmarks.

· 11 min read
Why Your Cleaning Website Needs a Satisfaction Guarantee

Why Your Cleaning Website Needs a Satisfaction Guarantee

67% of cleaning websites display no satisfaction guarantee. In an industry built on home access and trust, that silence costs bookings every day.

· 11 min read
What Your Cleaning Website Looks Like on a Phone (It's Probably Bad)

What Your Cleaning Website Looks Like on a Phone (It's Probably Bad)

We tested 837 cleaning websites on mobile. 62% have non-clickable phone numbers, 60% hide the CTA, and most load too slowly to hold attention.

· 11 min read

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