Website Diagnostic Report
Extreme Maids
extrememaids.com · Tampa, FL
The Leaky Funnel
Your site looks fine — it's quietly losing you leads
You're spending on marketing and your site scores 53/100 — above the 34-point industry average. But 6 hidden issues are killing your conversions. Estimated leak: $648-$2K/month.
HTTP does not redirect to HTTPS found. Spring cleaning season is here — search volume for house cleaning spikes 40% in spring. Every website gap is costing maximum leads right now.
Issues
6
Lost/Month
$648-$2K
Missed Leads
7-13/mo
Rating
4.8★
(321)
How We Estimated the Impact
Conservative estimate based on industry data. Here's the math.
~500 estimated monthly visitors
40% leave due to 7.9s load time (53% leave after 3s) + Chrome "Not Secure" warning on HTTP links + no contact form = ~200 lost visitors
At a 5% booking rate, that's 7-13 missed jobs/month
At $200 avg service call = $1,400-$2,600/month in missed repairs
Plus installs: If even 3 of those became recurring weekly clients, that's another $2,400-$3,600/month.
Top 3 Issues Costing You Money
HTTP does not redirect to HTTPS
Site loads in 7.9s — over 50% of visitors leave
No contact form
Timing: Spring cleaning season is here — search volume for house cleaning spikes 40% in spring. Every website gap is costing maximum leads right now.
All Issues (6)
Sorted by severity. Click any issue to see details and estimated impact.
Site loads in 7.9s — over 50% of visitors leave critical
At 7.9s, more than half of potential customers never see the site. In cleaning, a lost lead isn't just one $180 clean — it's a $4,500 recurring customer.
HTTP does not redirect to HTTPS high
Extreme Maids's site has SSL but doesn't force HTTPS. Some visitors see Chrome's "Not Secure" warning. A simple redirect rule fixes this.
No contact form high
Only a phone number. Many homeowners prefer to submit a request rather than call — especially for scheduling regular cleaning.
No satisfaction guarantee medium
No "100% satisfaction guarantee" or "we'll come back" promise. This is standard in cleaning and removes the risk for first-time customers.
34 unoptimized images low
Not in WebP/AVIF format. Converting them cuts page size and improves load time.
Image alt tag coverage only 79% low
Most images lack alt text. Hurts SEO and accessibility.
Issues by Category
2
issues
2
issues
1
issue
1
issue
Competitive Position
Extreme Maids has a 4.8★ rating with 321 reviews in Tampa.
Recommended First Step
HTTP does not redirect to HTTPS + No contact form
Fix Cost
$1,000-$2,500
Timeline
1-2 weeks
Missed Repairs/mo
$1,400-$2,600
If even 3 of those became recurring weekly clients, that's another $2,400-$3,600/month.
Long-term opportunity
Full website rebuild + instant quote system + 20 service area pages + recurring plan funnel + SEO optimization ($1,000-$2,000/month retainer)
See how all Cleaning websites in Tampa compare →
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